Over the past fifty years, the letter ‘DS’ has greatly enhanced Certina’s reputation. They were once a symbol of quality and commemoration of the first generation DS1 series, which appeared in 1960. On the occasion of the official anniversary celebration of the double insurance concept, the Swiss brand presents a new generation of DS1 Himalayan automatic watches-this unique watch has both perfect ‘return’ inspiration and decisive times. Following the classic sporty mindset, the DS1 Himalayan series gives the DS legend a deeper imagination, as well as a solemn and elegant charm.
The legendary success of the DS1 Himalayan series undoubtedly comes from the anniversary protagonist-the concept of double insurance. This unique movement protection mechanism was successfully completed in 1959 and is a masterpiece of Certina; in 1960, the first DS1 Himalayan series watch reached the Himalayas. The immediate anniversary is a great opportunity to declare its reputation as a world-renowned company with its tenacious innovation and strict spirit.
The new look of the new Certina Himalayan automatic watch: sporty, elegant and charming, it is the perfect combination of ‘callback’ and modern design. The meticulous aesthetic design makes it exude a unique expression, solemn, classic and charming. The glazed case without bezel achieves maximum viewing interface and clarity. The carbon black sunburst surface is inlaid with delicate second hand scales, and two vertical lines are added to the center position to subtly constitute the overall harmony. Special edition instructions are marked next to the vertical line. Hours, minutes and text are surrounded by raised beveled minute scale bezels. The round anti-reflective sapphire crystal glass has a simple and elegant style, and the crown is decorated with the traditional logo used by Certina before, making people feel the aftertaste of the past. A brown leather strap is standard on the DS1. The watch’s automatic movement can be seen through the transparent case back. The automatic hammer rotor is engraved with ‘Certina DS 50th Anniversary’ (50 years of Certina Double Insurance). Each DS1 Himalayan series automatic watch is engraved with a unique serial number and is shipped in a special display box with anti-counterfeiting.
2009 is the 50th anniversary of Certina’s adoption of the famous double insurance ‘DS concept’. These two iconic letters appear on every Certina watch and are a historical testimony of the unique protection system developed by the engineers of this Swiss watch brand company in 1959. The acronym DS illustrates the long history and experience of this Swiss watchmaker, a rich scientific exploration journey, the ultimate sports and adventure experience, and confirms its outstanding accuracy and reliability. Today, the same innovative technological concept continues with its legendary shock resistance and stable performance in the exciting Formula 1 race.